Cleansing Skin Wipes Investment and Agency Opportunities

Guilin Tangchao Home Supplies Group Co., Ltd. has been dedicated to the research, development, and production of various types of wet wipes for 30 years, supplying internet cafes, bars, cyber cafes, hotels, and other catering and commercial enterprises in Guangzhou. With strong manufacturing capabilities, we offer both wholesale and customized services. Additionally, we provide kitchen wipes, catering wipes, pure wet toilet paper, and more.

In recent years, against the backdrop of consumption upgrading, consumers have placed higher demands on the efficiency and contextualization of cleaning methods. As a result, convenient and simple wet wipes have entered the public eye, and this niche market has begun to expand significantly. Under the impact of this year's pandemic, public awareness of personal hygiene has been heightened to an unprecedented level. The need for cleaning anytime and anywhere has greatly driven the market performance of wet wipes. The frenzy of panic buying and stockpiling that emerged at one point has led many brands to enter this niche market, making the humble wet wipe a hot commodity in the current market. Such popularity is likely to continue in the future. Once considered a "niche" category, wet wipes have now become the industry's "rising star." How long will the spring of the wet wipes market last? Behind the rapid growth of the wet wipes category amid the pandemic, what hidden concerns exist? The wet wipes market is growing at a noticeable pace, with alcohol-based sterilizing wipes seeing particular demand. Even before the pandemic, consumers had a certain foundation of health awareness and placed greater emphasis on personal hygiene, as evidenced by the growing trend in personal hygiene wet wipes. According to Kantar Worldpanel data, in recent years, sales of wet wipes focused on personal hygiene have increased by a significant margin, outperforming the overall fast-moving consumer goods (FMCG) growth by several percentage points. Adult sterilizing wipes (excluding wet toilet paper) have become the growth engine for wet wipes, with a growth rate as high as double digits. As the pandemic continues, more and more consumers have begun to purchase and use wet wipes.